Kreativarc is an independent research and engineering lab based in Vienna. Created by Arnold Lovas, it explores how AI, software platforms, and cloud infrastructure can converge to create autonomous systems that observe, reason, and act.

Its projects live in Cloudbay City, a shared infrastructure platform that provides deployment automation, cloud orchestration, reusable system services, and the foundation for higher-level autonomous systems.

In Focus

The Knowledge Factory is an autonomous system for transforming noisy, multi-source information into structured, validated knowledge. It processes large volumes of heterogeneous data through parallel pipelines, extracting signals and reorganizing them into clear, ranked, and actionable outputs for both humans and intelligent systems.

Long-term Research

A neuroid is an artificial entity with personality and long-term memory, capable of learning, decision-making, and autonomous behavior. The Neuroid Academy is a research environment for creating, developing, and coordinating such entities — enabling persistent, goal-driven agents that can learn and collaborate with humans and with each other. This is an ongoing long-term research direction, exploring what happens when software systems evolve beyond tools into autonomous actors.

Earlier Experiments

Exploring the dynamics of online communities through long-term content creation and audience engagement across multiple social platforms, using the demoscene and retro computing as experimental domains.